I heart creativity. It’s what a love about the marketing industry. Sadly I don’t see as much as I’d like. However today (9 months late) I came across a flash of brilliance.

Watch the video below to see PPC branding campaign that makes my heart flutter.

Converse only assigned a budget of $ 100,000. The Adwords campaign alone brought in over 600,000 unique visitors. I wouldn’t be surprised if they received more than 600,000 visitors from viral traffic. Obviously the campaign was a huge success.

Blessings to Anomaly who are the marketing company/brains behind this creative genius.

This gets me thinking of all the creative opportunities possible on different traffic sources….mmmyess interesting.

Anywho, love it? Hate it? Thoughts? Seen anything similar?

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Mr Green

Technorati Tags: adwords, Campaign, Genius