The Magic Of Thinking Big,
By David J. Schwartz, Ph.D.,
Published By Simon & Schuster

Written in the 1960’s, The Magic Of Thinking Big is one of those timeless classics that is still incredibly relevant today. Interestingly, this particular title is less well known than other “self help” greats from the early and mid 20th century. When I first found the book on a local retail shelf, I mistakenly thought it to be a newer release. Only after getting into the material did it become obvious this work came from an earlier period.

As with many books from this era, the content often equates general success concepts with getting ahead in the ranks of a company, impressing potential employers or clients, and so forth. This quaint reminder of a bygone era brings a touch of nostalgia to the experience. Make no mistake however, the insights you’ll find are 100% applicable to success in the information age.

The great thing about these slightly older titles is the raw simplicity. The finer points alluded to are in fact so basic that many readers will dismiss them and in so doing forfeit the tremendous potential benefits. For example, the author points out how small efforts like standing up straight and walking slightly faster will increase your energy level, sharpen your focus, and raise your overall confidence. I challenge you to practice this yourself for a period of 30 days and see for yourself how powerful this small adjustment can be. This book is a great reminder that massive success need not be an overcomplicated or melodramatic affair.

Other gems within include the advantages of treating yourself to a “first class” lifestyle, the wisdom of thinking and acting “right toward others”, and the undeniable impact of self image and deliberate visualization. These concepts touch on the core of what it means to be a successful player in the games of business and life.

Speaking frankly, the reason so many people fail miserably to succeed with Internet Marketing is the fact that they’re not genuine entrepreneurs in the first place. Most people have no time for personal development and little interest in creating value; they just want to find the fastest and easiest way to take as much money as possible so they can proceed to make their neighbors jealous with new cars and bigger televisions. As The Magic Of Thinking Big succinctly illustrates, the essence of living large and being fulfilled, wealthy, and whatever else you want, is deep enthusiasm and authenticity.

I don’t exaggerate when I say every entrepreneur should read this material at least once each year. Every chapter is a straightforward exploration of essential virtues and foundational principles that will open new doors and spark empowering attitudes for the reader.

Rating: 4 stars

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By Aaron Whiston
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This article was originally featured in Mike Filsaime’s print newsletter, “MDC Monthly.” You can get a free trial copy shipped to your door by clicking here.

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