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My Experiment With The Multi-Author Blog...
Tweet This is part 9 of my Business Timeline, you can read all of the previous chapters here. ****** In the last chapter of my business timeline I explained what happened during the four years after I turned 30 in 2009. I covered how I said no to becoming a speaker selling on stage, slowly closed...
Set Your Blog for Success With These Sim...
This is a guest contribution from freelance writer, Ayelet Weisz. Blogging is hard work. You need to come up with fresh, quality materials on a regular basis, promote them, connect with readers, network with peers and mentors – and that’s before you even see a single dollar for your effort. I’ve...
8 Steps to Building Your Blog Into a Com...
This is a guest contribution from Jonathan Goodman. There are other people blogging about the same subject as you, maybe better or maybe worse—but, as you probably have figured out by now, content is no longer king; context is. Getting repeat readers who become brand ambassadors for you is pertinent...
How to Create a Blog Purpose Statement i...
Yesterday, I shared a series of questions to help those bloggers seeking a little clarity when it comes to what their blog could be about. Today, I wanted to share 3 more questions – these are not so much focused upon YOU as a blogger but upon your readers. Hopefully they’ll also help you...
How to Blog Like a Pro: Workshop on the ...
Next week (29th May) I’m running a special workshop at the Internet Conference on the Gold Coast here in Australia. The workshop is titled – How to Blog Like a Pro – and you’ll get 4 solid hours of teaching in it – all delivered by me in a workshop limited to 40 people only. The...
Blog This! Sometimes Going Back to Basic...
Today, I’m preparing some slides for a keynote I’m doing tomorrow. I included this diagram – something that Chris Garrett came up with years ago as a way to show new bloggers what they should blog about. The idea – obviously – is to find the connecting point between what...
How Much Content Should I Have Ready to ...
Recently I had opportunity to sit with a small group of Pre-Bloggers – people about to start their first blogs. One of the question I was asked was for advice on how much content to have written before launching a new blog. My answer came in two parts: The Ideal Scenario What I actually have done The...
The Walking Dead Guide to Writing a Kill...
This is a guest contribution by Belinda Weaver, the SEO and marketing copywriter behind The Copy Detective. A sheriff’s car rolls up to an intersection, where several cars are burnt out and overturned. The occupant, a police officer, gets out, slowly walks to the back of the car and pulls out a gas...
Blog Content 2.0: How To Create Pillar A...
Tweet Many years ago I coined the phrase “Pillar Article” or sometimes called, “Pillar Content“, to describe how to create great blog content. To my surprise, it really caught on in the blogging about blogging community and many thousands of bloggers use it to describe...
“How My Blog Business Works” Web Str...
Last week I presented at the Web Strategy Summit in Brisbane. The organisers of the event, Adam and Toby, invited me to come in and do a short presentation of 18 minutes, then a 10 minute question and answer session. The event featured panel discussions for about 45 minutes and several 18 minute “keynotes”,...

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